AgreeYa’s BPA Solution Catalyzes Business Growth for a Leading FMCG Brand

Our customer is one of the largest FMCG brands in India and its portfolio includes some of the most popular cigarette brands in the country. The organization’s International Business Division (IBD) has been ensuring expansion in new international markets. Lead management is an important process for the IBD unit. However, this email- and Excel-based process was cumbersome, time-consuming, and error-prone.

AgreeYa’s experts conceptualized and developed a robust web-based application using the SharePoint Online platform, to automate the entire lead management process across all geographical locations. The solution was able to save 28 hours every week which would be otherwise spent in lead creation, approval, and order closure. It delivers a single common interface for all the users at various geographical locations and role-based access to govern the approval process. Download the Case Study to read the full story.


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